Insight into the insight industry

We're proud to share thought leadership by market research experts from around the world. Enjoy the read (or listen in on our podcast).

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Selecting market research software: tips and tricks
Technology

Selecting market research software: tips and tricks

25 Jul 2024 1 min read
Empty Planet: The shock of global population decline - Darrell Bricker
People

Empty Planet: The shock of global population decline - Darrell Bricker

18 Jul 2024 1 min read
Making the consumer the “super hero” of insights programs with Vera Chien
Infotools' Now that's Significant podcast - Michael Howard and Vera Chien delve into the fascinating world of consumer insights, exploring how research shapes content creation and strategy at Warner Bros. Discovery.
People

Making the consumer the “super hero” of insights programs with Vera Chien

15 Jul 2024 1 min read
ESOMAR achieves 98% time savings in global report preparation with Harmoni
ESOMAR achieves 98% time savings in global report preparation with Harmoni
Speed to insights

ESOMAR achieves 98% time savings in global report preparation with Harmoni

08 Jul 2024 3 min read
We write for Research Live about making brand trackers work harder
Market research

We write for Research Live about making brand trackers work harder

06 Jul 2024 2 min read
Achieving meaningful customer centricity with AiCi Li of Mars
The journey toward achieving meaningful customer centricity in retail with AiCi Li
People

Achieving meaningful customer centricity with AiCi Li of Mars

04 Jul 2024 2 min read
Embracing change in market research with Alysse Henkel
Infotools hosts Alysse Henkel
Market research

Embracing change in market research with Alysse Henkel

03 Jul 2024 2 min read
Leveraging insights to drive strategy Aparnaa Rajasekaran of Georgia-Pacific
Infotools market research podcast.
Market research

Leveraging insights to drive strategy Aparnaa Rajasekaran of Georgia-Pacific

26 Jun 2024 2 min read
Navigating the AI-Driven Future of Work: Insights from JP Soltesz
Market research

Navigating the AI-Driven Future of Work: Insights from JP Soltesz

19 Jun 2024 3 min read
Understanding the Power of the Creator Economy: Insights from Ed Keller
Market research

Understanding the Power of the Creator Economy: Insights from Ed Keller

12 Jun 2024 4 min read
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