Powerful multi-level market research analysis software

An incredible tool for discovering insights and examining hierarchical relationships between people, multiple occasions per person and multiple events per occasion.

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Empower data-driven stakeholders

Software like Harmoni democratizes specialist activities like complex data analysis. As market researchers often need to analyze at a respondent level, many generic data analysis tools are out of the picture since they opt for aggregated analyses. Harmoni is purpose-built analysis software for multi-level analysis projects, which can help empower your data-savvy stakeholders, who are continuously seeking that competitive edge.
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Automatically cross-reference layers of survey data

Leave manual-heavy data preparation processes behind and quickly investigate relationships among data groups. Harmoni streamlines analysis and visualization of multi-level (hierarchical) survey data. You can quickly and efficiently accomplish tasks such as exploring how respondent, occasion and event-level data relate to one another, avoiding all the traditional tiresome footwork.

Consumer goods, food, beverage insights and more

Large, complex, multi-level survey data sets are common in many sectors such as consumer goods, food and beverage, financial services and others. Harmoni simplifies the analysis and visualization of such data by ingesting diverse data sets, making sense of them, nesting in various ways, and sorting them all into meaningful insights that drive action.

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Make sense of product review data from any source

Did you know that 9 out of 10 of your consumers rely on digital information while shopping and that two-thirds count on reviews as their number one purchase influencer? You need to know what people are saying about your brand or organization online. However, product review data is often massive, fragmented, multi-layered and messy. You need a solution that can ingest large, diverse data sets, make sense of them and sort it all into meaningful insights that drive action.

Save time on even the most complex data analysis

Manual steps in market research are so passé. Tap into the power of Harmoni to quickly connect and cross variables from multiple levels of survey data, and effortlessly switch between variables to uncover the most relevant results. No scripting, no latency, no database downloads to remember, and no need for tracking versions. Everything is done quickly inside our easy-to-use platform, so you save massive amounts of time.

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Transforming your insights function