Infotools | Market research analysis and reporting software & services

Shape

Combine and prepare complex datasets into the best possible state for generating insights.

Investigate

Utilise proven statistical pattern-finding tools to make discoveries from market research data.

Ensure the right understanding lands in the right place, with the right people, at the right time.

product

A powerful market research-native platform

We're the market research software equivalent of a digital native. For over 33 years, we've helped organizations generate understanding and actionable insights from survey data. Our domain expertise is clearly evident throughout the Harmoni platform, which is packed full of market research-specific features and calculations.

Learn about Harmoni

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services

Expert services to augment and scale your team

Our sole focus on market research means our team has built up an almost unrivalled level of experience in helping organizations generate insights and understanding. Our dedicated services team can carry out much of our shape, investigate, and share processes, freeing up insights teams to dive even deeper into their data.

Learn about our services

Brand & advertising tracking

Time-series tools for monitoring brands and advertising.

Customer satisfaction

Better understand what truly makes your customers happy.

Customer segmentation

Revolutionize how you segment and build your top audience groups.

Usage & attitude

See how you compare to the competition in ways that matter to you.

Sales tracking

Analyze transactional and MR data, down to the SKU and respondent level.

Multi-level analysis

Explore how respondent, occasion, and event-level data relate to one another.

Discover insights in half the time

Use 30-50% time savings to dig deeper or improve data quality.

Elevate your team's role and value

Impress stakeholders by answering queries in minutes not days.

Increase ROI across your projects

Draw more value out of each study through ongoing investigation.

Enrich your insights with other data

Fill gaps in your data plus see the real-world impact of your studies.

Now that’s significant podcast with Karine Pepin on viewing sample as an asset

Data quality

Why sample will become an ever-increasingly valuable asset with Karine Pepin

Jun 6, 2023 1:07:00 PM 6 min read

Podcast

Anthony Ahiabuike: Reflecting on market research from the sidelines

May 29, 2023 12:01:00 PM 4 min read

Podcast

The hallmarks of market research effectiveness with John O'Toole

May 10, 2023 1:36:00 PM 11 min read

Space to think

Intelligent investigation software for gaining deeper understanding of market research data.

A fit-for-purpose market research data-to-delivery solution

An easier way to discover insights from respondent-level data