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Deliver exceptional insight, fast, and easily.


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There is a better way.

Infotools is founded on the belief that there is a better way for researchers and insights professionals like you to explore and use your data. As researchers ourselves, we knew that our future did not lie in stacks of line-flow paper reports. You need to be able to quickly and exhaustively explore your data and need to present your insights in a dynamic and interactive format that inspires action.

Three decades later, the same single-minded goal still motivates us. We help you see your data differently and make it easy for you to find and share compelling insights that inspire decision-makers to take action. 

Established in 1990, and with a presence in the United States, Europe, and New Zealand, we work with some of the world's best-known brands, including Coca-Cola, Orange, Samsung, Visa, and Mondelēz.

Market Research Data Analysis Team

We build collaborative partnerships with smart researchers.

What do we bring to those partnerships? 

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We know our stuff, and our restless curiosity means we're always learning more.

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We do what we say we will.

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We think differently and help our clients find new ways of doing things.

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We are committed to our clients and our colleagues.

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We solve problems and make stuff work.

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We do great work, and we enjoy ourselves along the way.


"The best survey analysis and deep mining, with simple and efficient report/export" 

“The online tool is a fantastic evolution of the current excel reports that we get from the agency. It is more accessible, flexible, intuitive and has the bonus of added functionality.”

“The tool allowed our team to quickly and easily mine the data for insights. It is a wonderful platform to support storytelling and address business issues.”

“Infotools is an incredible partner. Through the fast and intuitive tools in their system, we are able to continuously mine our research to answer relevant questions for our business. Their tools allow us to continuously uncover new insights and respond quickly, saving our business both time and money.” 

“Working with your client engagement team has been one of the absolute best vendor relationships of my 40+ year marketing research career.” 

Ready to learn more and take action?

Schedule a personalized demo and see what our software and services can do for you and your team.


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Infotools Harmoni overview